Two plans. Pick what fits.

Start with a 30-day free trial on any plan. Both plans include a personal 1-on-1 onboarding call.

Best for solo instructors starting out

Starter

Everything you need to launch your solo mission. Supports up to 40 active students.

$39.99/month

FREE for verified SSU community members with their member code.

  • Personal 1-on-1 onboarding call with a real swim coach
  • Branded Coach Page
  • World map listing (parents find YOU)
  • Digital Waivers
  • Class Scheduling
  • Branded Broadcast Emails
  • Texting
  • Up to 40 active students
  • Parent portal with auto reminders
  • Application approval flow
  • Stripe Connect payouts
  • Personal onboarding call
  • Email support
Start Free
Most popular for growing swim schools

Pro

The all-in-one system for scaling your academy and managing a team.

$79.99/month

SSU community members pay $39.99/mo (50% off) with their member code.

  • Personal 1-on-1 onboarding call with a real swim coach
  • Everything in Starter
  • Unlimited Students
  • Your Own Website
  • Multi Coach Staff Portal
  • Branded Broadcast Emails
  • Texting
  • Photo gallery (up to 6 images) and up to 2 video embeds
  • Broadcast to your entire client list
  • Ad hoc invoices with auto generated Stripe pay links
  • Reviews and testimonials section
  • Priority support
Try Pro free for 30 days

$0.25 per successful transaction. No platform fee, no per-family fee, no add-on fees. Standard Stripe processing fees apply.

Cancel any time. Upgrade or downgrade as you grow. Pro unlocks your custom landing page, multi-coach staff portal, and broadcast tools to scale your school.